Art Direction & Visual Identity for G
MERAISERS, a Comic Relief x Twitch collaboration
● ROLE
Design Lead; creating the logo and visual identity for the campaign.
● DISCIPLINES
Visual Identity, Art Direction
● CLIENT
Comic Relief
Gameraisers was a week-long game streaming event, aimed to attract a younger and alternative audience, who may not be engaged with Comic Relief’s mainstream fundraising events. Popular Twitch streamers played alongside sports and TV personalities, with a focus on raising money for youth-related causes.
